ISSN: 2754-6683 | Open Access

Journal of Marketing & Supply Chain Management

List of Articles
Review Article DOI: doi.org/10.47363/JMSCM/2023(2)131
AI-Driven Emotional Recognition in Digital Ads: A Novel Approach to Consumer Engagement

Author(s):

Tarun Gupta* and Supriya Bansal
Published Date: 2023-07-18
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Review Article DOI: doi.org/10.47363/JMSCM/2023(2)144
The Role of Leadership in Facilitating Agile Transformation in Pharmaceutical Project Management

Author(s):

Prasanna Begamudra Rangavittal
Published Date: 2023-09-18
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Review Article DOI: doi.org/10.47363/JMSCM/2023(2)115
Pricing for Water Conservation and Equity Consideration: The Case of Texas

Author(s):

Hien Nguyen* and Kevin Siqueira
Published Date: 2023-08-18
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Review Article DOI: doi.org/10.47363/JMSCM/2023(2)136
Biometric Data usage in Personalized Marketing: Balancing Innovation and Privacy

Author(s):

Tarun Gupta* and Supriya Bansal
Published Date: 2023-09-18
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Review Article DOI: doi.org/10.47363/JMSCM/2023(2)124
Marketing in a Crisis: Strategies for Resilience and Growth

Author(s):

Ananya Jha
Published Date: 2023-07-19
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Review Article DOI: doi.org/10.47363/JMSCM/2023(2)125
A Comprehensive System for Real-Time Linehaul Control and Driver Monitoring

Author(s):

Sahil Nyati
Published Date: 2023-09-21
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